I think we can all agree: A poorly designed website can affect our overall feeling for the company it belongs to. Well, it turns out that you can dramatically increase the likelihood a prospective client will reach out to you by having a website designed beautifully. In fact, just recently I experienced this firsthand. Long story short… I wanted to mail my boyfriend a candy care package, so I googled it and came across several websites as options. The one … Read More
What are wireframes and why are they important?
One important stage of the interface design process is turning any type of inspiration, ideas, or sketches of your interface into wireframes. Wireframes provide a hierarchy of information to your design. They help to prioritize content in order to determine how much space should be allocated to different types of content. There are generally two types of wireframes: low fidelity (low fi) and high fidelity (hi fi). Low Fidelity Low fidelity wireframes are a very simple visual breakdown of your … Read More
We Designed A New Logo For Our Company. Here’s How We Did It.
Julia Bender, our new Art Director, recently joined the team and so far she’s hit the ground running. We have a lot of new website projects in the works, and in our spare time, we are giving our company a rebrand—with a new logo, and eventually a brand new website. And Julia is spearheading the whole thing. One of her first projects with us, logo design is its own monster. Not always do one’s initial ideas end up as part … Read More
From Websites to Award Scams, This is Information Lawyers Should Know
Apparently it’s lawyer season, because I’ve been inspired to write about lawyer-specific stuff a lot lately. Like, what a lawyer should do when deciding how to build a website for his law firm, and what a lawyer should not do when she receives a letter in the mail saying she won an award for best lawyer ever. Both articles are published on LinkedIn. Here’s a quick summary of each: Article 1: You Have a Law Firm & You Want a … Read More
7 Mistakes of Mobile Web Design
On April 21, Google introduces its new mobile optimization algorithm and if your site isn’t ready for it, your rank in search results could take a serious dive. Fortunately, by following some smart mobile friendly practices and avoiding the common mistakes webmasters make when implementing mobile optimization, you can keep your business on top. Google has spelled out the mistakes they encounter the most, and by avoiding them, you ensure that your site is mobile friendly and search engine optimized. … Read More
Build Trust in your Business with Awesome Web Design
Building customer trust starts with great website design. As one of the most influential factors affecting a user’s initial opinion of a business, quality website design increases conversions rates by over 30%. Updating a site to make it more modern and changing details such as headlines and images have positive influences on visitors and are 2-3 times more likely to convert visitors into customers. Attract and keep customers with website design Not only does quality website design build trust, it … Read More
For Your Next Website, Do THIS
Look at your business’s website on your computer. How does it look? Now look at it on a mobile device. Do you have to zoom in and out to read everything? Are there flash components that don’t work at all? Chances are, your website is not built with mobile in mind, and according to Hubspot, that’s a huge issue, because over 61% of people say they have a better opinion of brands that offer a good mobile experience. Since mobile … Read More